Many Miva Merchant users are familiar with Chuck Lasker and the various ways he’s been involved in the Miva community over the past several years. We caught up with him at the 2009 Miva Merchant conference to ask him ten questions about his new endeavor, MerchantTutorials.com. Find out how he got started with Miva Merchant, [...]
If you’ve been running an e-commerce site for awhile and been lucky enough to watch it grow, one of the things you may have noticed is that your workload doesn’t stay fixed as sales increase. In fact, there are times when doubling sales may triple (or more!) your workload. This is the time when you [...]
On the web, transparency often equals trust. This is a world where credit cards are often used for fraud, where dollars are lost every day, and where identities are stolen. Smart shoppers are wary shoppers, and they don’t want to do business with faceless entities online. They want to know who’s behind the company they [...]
Day two of the 2009 Shop.org Strategy and Innovation Forum got started with brief talks by Fiona Swerdlow, Head of Research at Shop.org, and an overview of the eCommerce Forecast 2009-2013 by Brian Walker of Forrester Research. After these discussions, the keynote for the second and final day began – and it turned out to [...]
The 2009 Shop.org Strategy and Innovation Forum kicked off today at the Gaylord Palms hotel in Orlando. The convention is filled with the top names in ecommerce, a variety of vendors, and a small but fun and elite crowd of attendees.
Most online businesses set up email lists of some sort, then proceed to just send out emails. This document will show you, from the perspective of the person RECEIVING the emails, what mistakes many people make. Avoid these mistakes to ramp up your email list to profitability.
Because we do a lot of redesigns and offline development, our customers usually have at least two stores operational at one time – the live store and a development platform. Sometimes that makes it hard to test, though, if links from the development site link back to the live site half of the time. You [...]
Until 2006, Glynn Gallagher’s life was "really, really hectic to say the least.". She started work every morning at 8 am, printing out her previous day’s orders from her website LockPickShop.com, along with a picklist, and trudged out to the makeshift warehouse building in her backyard. The rest of the day was spent answering customer [...]
The great thing about having a blog for your business is that it gives customers and search engines new content to view. It can increase sales by convincing customers of your product’s benefits, or teaching them how to use it, or giving them ideas for incorporating the product into the lives.
Nothing looks less professional than an ecommerce site full of broken images! However, if you’re running a site with a lot of products, it’s bound to happen every now and then. Here’s how to stop it from happening.
