E-Commerce Supports Haitian Relief Efforts

$1000 for Haiti - Affiliate.Com T-Shirt

$1000 for Haiti - Affiliate.Com T-Shirt

Affiliate.com is running a great contest with these awesome t-shirts they gave away at Affiliate Summit recently. I wasn’t lucky enough to attend (being busy with the Email Summit in Miami in January and about to head off to the Miva Merchant conference tomorrow), but Tom Wozniak at Affiliate.com was nice enough to send me one in the mail (along with anyone else who emailed and asked). And the person with the most creative blog posts wins the contest – the prize being $1000 in case, and a $1000 cash donation in that person’s name to the American Red Cross Haiti Relief Fund. It’s a win-win…at worst I get a great t-shirt, and at best I get cash and Haiti gets $1000 no matter what!

This got me to thinking about all the things online retailers have been doing to show their support for relief efforts following the tragic earthquake in Haiti on January 12. One of the first ones I noticed was when my favorite members-only sites, Rue La La, closed its boutiques for almost 24 hours. In a quote from their facebook page:

Rue La La joins the rest of the world in grieving the tremendous losses to the people of Haiti. Out of respect for those who have lost loved ones, their shelter, and life’s basic necessities in this tragedy, we cannot stand by while relief efforts are underway without taking action. We are halting our Boutiques from now until Saturday at 8AM ET. We ask that instead you take this time – as we are – to make a donation to the American Red Cross Haiti Relief and Development Effort.

Then, this weekend, as I was on a mad hunt for children’s soccer cleats for my daughter (which they apparently do not carry anywhere in the entire county), I discovered fairly prominent “Donate to Haiti” graphics near the top of all pages on both Foot Locker’s and Champs Sport’s websites.

Footer Locker Support for Haiti

Footer Locker Support for Haiti

Champs Support for Haiti

Champs Support for Haiti

When you click on the links, the following page describes how the company (Champs is owned by Footlocker Inc.) has made a cash and footwear/apparel donation to Haiti and how you can too. There’s even an easy way to send a text message that will make a $10 donation that simply gets charged on your next cell phone bill.

Melissa Joy Manning is another site I came across last week for a different post. She is donating 10% of all first quarter proceeds to benefit Haiti through the Red Cross. I like the fact that this company’s donations are long-lived…it didn’t just last a week or two, but an entire three months.

If you prefer to show your support openly, how about a To Haiti with Love t-shirt? They can be found at a number of retailers online and off. Theory is one (also in mens).

To Haiti with Love T-Shirt

To Haiti with Love T-Shirt

Are you a retailer supporting Haiti? Or a shopper whose favorite store is making in-kind donations or other efforts? Let us know about it by leaving a comment.

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Comments

3 Comments

  • In the past I’ve promoted products as an affiliate where they were giving away ipods, TVs, product samples or cash to the best affiliates. This is really big at Christmas time for the ecommerce sites like the ones in CJ.com. For info marketing like ebooks and big launches the JVs or affiliates are probably getting some big prizes.

  • This sounds like a great contest. I will need to look into all the details and submit.

  • DNS Server Hosting says:

    It has been a year since the earthquake, and Haiti still has so far to go to recover. I hope it has not left everyone’s minds. It is easy to want to help when a disaster first happens, but as more happens all the time, then it gets shoved to the back burner. I think it can end up a blessing for Haiti if it is used correctly. It can give them a chance that they didn’t have before if we only remember they still need help.