Selling on Amazon Part 1: Winning the Buy Box

August 19, 2009 by Susan Petracco · 6 Comments 

So you've decided to hock your wares on Amazon.com? Amazon can be a great sales channel for retailers of many types of products, because they have BIG visibility, loyal customers with a perception of security behind the site, and a well-defined technical platform to support third-party retailers. However, there are several things that you need to learn and absorb if you are going to sell on Amazon. This post is the first in a series about selling on Amazon. Read more
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